Turn Your Purpose Into Profitable Action in Just 10 Days

If you're tired of spinning your wheels and wondering what to focus on next,

this Purpose to Profit: 10-Day Challenge™ gives you a clear, practical path to move forward with confidence.

Judy Whalen

Founder & CEO

Center for Strategic Change

You Know You Want More...But Something Feels Stuck

  • You have ideas...but no simple, clear direction

  • You're busy...but not seeing the results you want

  • You're unsure what will actually generate income

  • You start things...but struggle to follow through

You don't need more information - you need CLARITY and a PLAN.

In Just 10 Days...

You'll Go From Unclear to Focused and Moving Forward

This challenge walks you step-by-step through a simple strategic thinking process.

You will clarify:

  • your purpose,

  • identify real opportunities,

  • develop your game plan for focused action, and

  • implement it to achieve meaningful results.

No fluff. No overwhelm.

Just strategic thinking that results in clear direction and practical steps you can implement immediately.

By the End of This Challenge, You Will Have:

  • Your purpose (mission) simply stated

  • A clear sense of direction

  • Identified opportunities in your market

  • A focused action plan

  • Confidence in what to do next

  • Momentum you can build on

This Challenge Is...

Simple. Focused. Action Oriented.

Days 1 - 3

Clarifying Your Purpose & Direction

Days 4 - 6

Identifying Your Market Opportunities

Days 7 - 9

Building Your Action Plan

Day 10

Committing to Focused Action

Each Day of the Challenge Includes...

  • An email message introducing the topic

  • A short video lesson

  • A worksheet to guide your strategic thinking

  • Additional resources

  • Lifetime Access to the Challenge portal and all materials so you can refer to it as needed

This Challenge Is For You If:

  • You're a business owner or aspiring entrepreneur

  • You feel stuck or unclear about your next step

  • You want to turn your ideas into income

  • You're ready to take consistent, focused action

Meet Your Facilitator

With over 30 years of experience helping business owners, nonprofit leaders, and entrepreneurs gain clarity, focus, and direction, Judy Whalen brings a practical, results-driven approach to turning ideas into action.

Through her work at the Center for Strategic Change, she helps clients move forward with confidence—without overwhelm—by focusing on what matters most.

Judy has mastered the art of getting clients to embrace strategic thinking. This helps clients to get the clarity they need to make effective decisions, get unstuck, and take consistent action to move towards their goals. 

Get Started Today

Join the Purpose to Profit 10-Day Challenge™ and start building your clarity, focus, and momentum.

Only $17

Lifetime Access

Includes:

  • Comprehensive 10-module online course, available on-demand for flexible learning

  • Daily short introductory videos to kick off each topic and keep you engaged

  • "Thinksheets" designed to sharpen your strategic thinking throughout the Challenge

  • Lesson-specific worksheets to reinforce learning and support practical application

  • Monthly/quarterly Baseline Assessment Worksheets to track your progress and growth

  • Curated resources for ongoing reference and future use beyond the Challenge

  • Lifetime access to all materials for as long as the course remains available

You Don't Need Another Idea. You Need a Plan!

This is your opportunity to stop overthinking and start moving forward - with clarity, confidence, and purpose.

You already have the ideas.

Now it's time to turn them into results.

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